Business Essentials: Tips For Creating Style Boards + Proposals For Your Ideal Clients
Hey Fleursociety!
For the month of August we have been talking all about Consultations + Proposals. These two components of your business are so important when working to create that ideal client experience. Consultations allow you to show your clients who you are, what you do, how you do what you do and why you do what you do. This part of your process is where you work to understand and get to know your clients a bit better. Taking the time to then take the information you have gathered and present that through your style boards and proposals is really where the magic happens and your clients can get a taste of what you have to offer!
This week we are breaking things down with some helpful tips and best practices on creating style boards and proposals for your ideal clients. We love sharing this kind of information and knowledge because we know how daunting this process can be. (Believe us, we’ve been there!) Being a part of this community where we can learn from one another and grow with each other is so rewarding for us. We are so happy to have you here!
If you are looking to dive in deeper with monthly education, resources, support and accountability, we highly encourage you to join our Free Fleursociety Membership. That’s right, it’s FREE! We want to help you grow your business and sustain your profitability. Click here and let’s get you plugged in!
Keep reading on to learn more!
ASK YOURSELF
Take a few moments and ask yourself the following questions…
HOW DO I CREATE PROPOSALS?
HOW LONG DOES IT TAKE ME TO WRITE PROPOSALS?
DO I PRESENT A STYLE BOARD?
WHEN IN MY PROCESS DO I PRESENT?
Asking yourself these questions will help jump start your thinking on what your process looks like. Is there room for improvement? Are there areas where you feel like you’re struggling? Are there areas where you feel confident or lack confidence? Well, if there’s one thing we can say it’s that you’re never alone in these thoughts. This process of consulting and proposing can be stressful, time consuming, overwhelming and a lot of times feel like a waste. What we hope for you, is that you can walk away with some helpful tips to further you along your proposal process and get you closing the deals you so desire and work so hard for.
If there is one takeaway for you this week, we hope you understand the importance of streamlining your processes. Are you looking to cut down on the time you spend in certain areas like proposals and presentations? Are you wanting to convert more sales? If you said yes to either of these questions then you are in need of a well oiled machine and smooth sailing when it comes to your process.
Interested in gaining access to monthly resources and accountability for growing your business at your fingertips? Dive deeper into this amazing community and join our Bloom Mentorship by clicking here! We want you working with efficiency and to be as effective as possible when it comes to your business.
Keep reading to learn helpful tips to incorporate into your process!
LET’S TALK ABOUT THE PROCESS
If you’re not already streamlining your process or making efforts to streamline your process, what are you waiting for? Are you lacking the know how? Are you lacking the time? The desire? The effort? Let’s get you on track and running a smooth sailing ship. We do not want you to lose out on any more sales and deals! You work hard and we know how much time, effort, blood, sweat and tears goes into running a business. Take care of your business and your business will take care of you.
We are breaking down 5 components to take into account when it comes to your style board and the things to focus on to elevate your process.
1. BE PROFESSIONAL
How often do you bad mouth a business related experience where the person or people were professional? Probably never right? Being professional goes such a long way. It sets the tone for your meeting, showcases your skills, allows clients to be understood in their wants and needs and allows you to provide a healthy channel of communication. Being professional, showing up on time, knowing your stuff, being confident and being humble are keys to elevating your clients experience.
2. SHOW VISUAL REPRESENTATION
Now I don’t know about you but getting a visual representation helps so much when working to understand or see a project. Viisual learning is so valuable as it provides understanding from both the buyer and the seller, highlights creativity, sets expectations and offers limited pricing.
3. COMMUNICATION IS KEY
What is that saying? In order to have a healthy relationship, communication is key. Whether that be personal or business related, communication is key. Communicating in your process will allow you to share your overall aesthetic, speak the language your clients will understand, listen to ideas and opinions, translate their needs and show a greater understanding.
4. CREATIVITY IS A MUST
Creativity is the opportunity to showcase your artistry, talents, efforts, etc., By including creativity you are able to showcase your skills, ideas, sketches, share your unique factor and what makes you special and allows you to personalize your process.
5. PRIORITIZE CLIENT EXPERIENCE
Focusing on client experience and promoting a seamless journey for your clients is how you keep business alive and thriving. Within the client experience portion of your process set the tone for your meeting, be prepared, listen, communicate, establish your expertise, educate your clients and take accountability and responsibility for your work.
Taking time to incorporate these areas into your style boards will not only show your clients that you mean business but this will also increase your confidence and comfortability when it comes to style boards. Don’t forget that style boards are intended to show off style. Show your clients the work they desire but stay true to your mission and who you are as an artist!
BEST PRACTICES
Below are some helpful practices to implement as you work to improve your proposal process.
Qualify + Educate
Use Online Calendars
Get On The Phone/Video Chat
Give Estimates
Limit The Details
Give Expiration Dates
Offer Booking Incentives
Sell VALUE Not Price
Avoid In-Person Consultations If Possible
Offer The Sale!
Take what you need from here and apply it to the areas where you see fit! You’ve got this!
NEXT STEPS
As always, we hope you feel encouraged, inspired and supported in this community. This is a safe space to learn, make mistakes, grow and bloom yourself and your business. We write this blog in hopes that you feel like you are walking right alongside us on this journey of entrepreneurship and business-hood because you really are. We are here with you every step of the way and are excited for your potential! We are so appreciative to have you here with us!
We want you to feel equipped and confident in your streamlining process and we are offering an amazing discount to HoneyBook when you click here!
We are rooting for you, always!
XOXO, Fleursociety!