7 Ways To Market Your Business For Free

Where do you currently market your business? Do you have a marketing strategy? Are you actively networking? Your marketing strategy should work to draw in your ideal clients. Marketing is simply the process of getting eyes on your business and stirring up that interest with your audience.

Looking for ways to market your business for free? We’ve got you covered! 

Stick around and keep reading to learn 7 WAYS TO MARKET YOUR BUSINESS FOR FREE.

ESSENTIALS FOR MARKETING YOUR BUSINESS

Marketing can look different from one business to the next. The various types of marketing methods you can use might include the internet, email, blog, social media, print, SEO, video, networking, vendor lists, referral programs, and more. 

Below we have some marketing essentials to include in your marketing strategies no matter what method you use. 

These essentials include…

UP TO DATE CONTENT

It would not be a good look if a prospective client went to your website and noticed how outdated your information is. Not only does this delay the client education process this also may hinder your chances of booking that prospective client.

PROFESSIONAL PHOTOS

Professional photos are the way to go. How often have you come across a website and immediately are turned off or questioned how credible a website is because of the quality of photos presented? Don’t let this be you you.

CONSISTENCY

If you are familiar with Instagram, you are aware that consistency in your marketing efforts is key! Additionally, make sure your website and social media pages are consistently pushing out mirrored content so everything reflects your current marketing efforts.

CLARITY

The clearer your marketing messages and presentations are, the better. Fast accessibility is what people want these days. No one wants to go searching for answers. Make things easy for your clients so there’s no guessing game and more time for interest building.

7 WAYS TO MARKET YOUR BUSINESS FOR FREE

Who doesn’t love FREE?

What if you could bring more money into your business without putting money into your marketing efforts? How can you say no to that?

Check out 7 ways to market your business for free below!

1. COMMUNITY

Take advantage of the community around you to market your business.

Look into local businesses, venues, schools, organizations, non-profits, and even charities to market your business.

2. COLLABORATE

Once you have found community in the businesses and establishments around you, start to create collaborations with those venues and creatives.

Showcase your business in styled shoots, different creative projects, and networking events.

3. PROMOTIONS

Utilizing holidays to market your business by hosting workshops, having promo sales and pre-orders is awesome for marketing.

Offering promotions sparks interest in your target market and gets them excited about your offerings and services.

4. GIVEAWAYS

Who doesn’t love a good giveaway? Giveaways are a great way to gain traction in your engagement and build your audience.

This is a way to promote your business with some type of incentive or “prize”. When people know they can get something from you with little to no effort from their end, they are all about it. Do not sleep on giveaways!

5. SOCIAL MEDIA

Your social media presence holds more weight than you might think.

Utilizing Instagram, TikTok, Facebook Pages, Clubhouses and more is to your benefit when it comes to marketing. Staying active and engaged on these platforms is helpful to stay consistent with algorithms allowing your business to get more eyes and views on it.

6. EMAIL MARKETING

This is a fan favorite! Email marketing is all about list building and creating sequences for your clients.

Including your nurture and welcome sequences, education of your services, promotions, upcoming events, and more should be included in your email marketing.

7. NETWORKING & REFERRALS

Connect with those around you and network.

Join local groups and even invite people out for a cup of coffee. Communicating who you are and what your business is all about with those around you is great for marketing your business. Offering referral programs with local professionals, clients or even past clients is a great way to use social proof to further promote your business. Being consistent and as real as possible in building those relationships is going to do you justice.

NEXT STEPS

Looking to gain resources for all your business needs? We have created a Resource Hub in our Community for exactly that! Inside you will find FREE tips, guides, trainings, downloads, and more all create to enhance and help your business grow!

We invite you to sign up now and get those resources to help you reach your business goals!

Let’s bloom together! 

XOXO, 
Fleursociety